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Hilsea LidoHilsea Lido is located in Portsmouth North. It was opened in 1935 and rapidly became known as an Art Deco jewel of the south coast. Designed for 750 swimmers and up to 1,000 spectators, it was the training venue for the GB diving team preparing the 1936 & 1952 Olympics and was the backdrop for scenes in Ken Russell’s film of the Who’s rock opera ‘Tommy’. The Hilsea Lido was closed in 2008 and in 2010, after two years of negotiation, a group of volunteers formed a registered charity called the Hilsea Lido Pool for the People Trust and secured a 99 year lease from Portsmouth City Council.
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Project Aim
Seekers worked with a group of business students from Portsmouth University to propose and develop a range of new activities for Hilsea Lido. Which will contribute the the wider business plan.
Our mission is to help Hilsea Lido create a vibrant community hub. To grow an ethical and sustainable business, with the aim of attracting funding that will make Hilsea Lido great again. Our vision is to help Hilsea Lido create a space which enables our community to thrive. A space to bring people together through education, sport, physical activities and cultural events. |
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Brand Development
The team from the University of Portsmouth collaborated with Highbury College to conduct market research into the sorts of activities people wanted at the lido. Following the survey analysis the team created example posters to advertise activities.
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Hilsea Lido Trail Team
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